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Happy Monday! Who has shared their BOLD Qualifiers with their mailing list or on social?
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I’m a visual learner. I had trouble wrapping my head around the list(s) of ideal client characteristics. So I made a body map that let me SEE how it all fit together. On the map I did 3 things: demographics (shared here), starting pains, outcomes & benefits. Perhaps it will help someone else.
Ideal Client Body…Read More
2 Comments-
![Profile picture of Shannon]()
So happy you found a way for this to work with your brain. That picture gave me anxiety, personally! But then again, visual is something I continue to work on. 🙂
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Good Morning Everyone! I am trying this video thing out (I am live/ In person) I am trying to play around with equipment and lighting.
I’ve put a few qualifiers into the video. Any and all feedback welcome
3 Comments-
![Profile picture of NancyChen]()
Hi Tanya, love your down-to-earth and friendly “let’s talk” energy. Your BQ section sounds good; but it kind of fades away from being punchy — last 2 bullets make it too long? and the section seems to fade into a “what we can do for you” — clearer separation between the two might be more effective. Good CTA; but “bankrupt” sounds…Read More
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![Profile picture of TanyaEasterling]()
Thanks so much Nancy for the feedback!!! Im working on making these changes! Can’t wait to record a new video 😁
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![Profile picture of TracyDowning]()
I felt like I was getting lost in the suppose to”s. Would you consider giving common things and a taste of the how to get back on track?
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Comments are Welcome!
BOLD QUALIFIERS: IDEAL Asian Woman Leader CLIENT
For Asian Women Only:
Make Some NOISE with Your True VOICE!
How to Build Influence and Impact at WorkA Transformative Virtual Group Experience – in 5 Days
EXPECT TO:
1. Call Out and CRUSH your Worst Saboteur
2. Get CLEAR about What you are Not Voicing that…Read More![Profile Photo]()
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3 Comments-
![Profile picture of JoelElfman]()
Hi Nancy, This is really good for almost any coach. You have a target audience, and you only call out Asian issues in #2, and only very generically. I would go for more specific emotional impact. You’ve experienced hitting some vision of the bamboo ceiling at least once (or more than once), you were told to be quiet, when you knew you shouldn’t,…Read More
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![Profile picture of NancyChen]()
Really good input, Joel, thanks! I’m taking away: target their pain a bit more specifically, pointedly; integrate the content of the points so they align and refer/confirm each other. And lastly, the Club idea — I’ve been thinking invite into the club after they’ve had a few initial touches first, yes? Perhaps the free talk, then enroll into my…Read More
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![Profile picture of JoelElfman]()
Glad I could help. Sounds like you’ve got some nice pieces to work on. I think you can phrase it so K-A LFC is aspirational, and not immediate. If you want your ideal client to be in the club, then maybe you want to give them something to move toward. Look at how other folks do it. I’m sure there is better phrasing, abut something like. “Do the…Read More
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Hello all – I have a question post the CREATE session today and Bold Qualifiers… I should preface this with stating that I work in the area of post-traumatic growth; how to create ‘thrivorship’ and not just ‘survivorship’ after a big setback. So, naturally, some of the people who find me are in ‘survival mode’ and they are simply not ready for…Read More
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![Profile picture of JoelElfman]()
Hi Nichole, I’m not sure what the best answer is here.
2 thoughts come to mind.
1- It is an issue that may come up again, and if she goes negative on you in Social media, you can respond reasonably, and it could help generate positive publicity for you, and helps you restate your qualifiers. Saying, she wasn’t in the right space for my program,…Read More-
![Profile picture of NicholeMyles]()
Thank you, Joel. I hadn’t thought about the fact that a social media response could be helpful for me. That’s good. I also think I will pocket the follow up questions for slow disengagement for the next time. This particular individual has already had significant contact with me/my free advice so I need to cut it off and use this structure and…Read More
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![Profile picture of Karen Joy Fritz]()
I’m not so good with “gentle” or subtle. I’d basically say something like “You matter. And your mental health matters. And I’m not the right next step for you. You deserve qualified (therapist) support. I hope you find the resources you need (or refer a therapist if you know one) so that we can work together in the future.” Then just copy/paste…Read More
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![Profile picture of NicholeMyles]()
This was really helpful Stephanie – thank you. I’ve used the same/similar message but I haven’t been copy and pasting and that might drive the point home.
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Very cool idea! Might have to download or screenshoot it, to get a better sense of it. The type is a bit small for me, even on a decent sized screen.