JoelElfman

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I could use some feedback on the PSA copy I wrote. I feel like I’m rambling and not hitting all the key points. Thoughts?

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PSA: You do not need to win awards or Amazon Bestselling status for your book to be worth reading, valuable, impactful, or powerful.

I went to a networking event recently and was put into a zoom room with a couple…Read More

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9 Comments

JoelElfman
2 years, 7 months ago

Ally,
You’ve got a ton of quality elements in here. Some thoughts here are similar, so you might consider cutting it down, but I’m not sure it’s necessary. It’s pretty compelling content, I don’t think there would be any bad choices about what to cut or if you kept it all. You could experiment with giving yourself a word count or paragraph limit,…Read More
JoelElfman
2 years, 7 months ago

Coming back to the title. It didn’t capture my attention, the way your content does, and you’ve got some great lines in your content that I think you could adapt.

For example:
“The Amazon Bestsellers Award: It’s a stamp of approval from the algorithm Gods not a stamp of value.
“An Amazon Bestsellers Award is great, but is your book compellin…Read More
- AllyBerthiaume
  2 years, 7 months ago
  
  Thanks so much Joel for all your stellar feedback
Shannon
2 years, 7 months ago

Hey @allytwprt-com – I love this piece! Like Joel said – I’d start with a title at the top that just packs a punch. well done!
Amy Flo-Yo
2 years, 7 months ago

Agree you can say the same thing in much fewer words 🙂 And maybe focus more on what the ABS stamp really is – maybe that is another post…. It is people giving their book away for 99cents (audio only) to get enough ‘purchases’ for the algorithm to bump it. For those of us what have been around the block a bit – know it truly has no meaning,…Read More
- AllyBerthiaume
  2 years, 7 months ago
  
  Thanks for your feedback Amy
NancyChen
2 years, 7 months ago

Hi Ally, I really appreciated your point of view in this piece; it gave me information I found useful to keep in mind, and I felt quite encouraged too, I was, however, not sure what your product/service offering is and how it will benefit me — may want to land these points more firmly. “I’m in the business of writing quality books and focusing o…Read More
- NancyChen
  2 years, 7 months ago
  
  continued… very good; so how does it serve me to get your help writing a great book vs going for the Amazon bestseller award? And can you share a client example? Would love to read more on that (I hope to write a book myself sometime). Thanks for reading, Ally!
  - AllyBerthiaume
    2 years, 7 months ago
    
    Thanks for your feedback Nancy!

JoelElfman
2 years, 6 months ago

Hi Nancy, thanks for your most recent comments on my PSA. Watching and reading your latest. I think this is very well done. There are a few places where I might edit or switch statement vs. question or the other way around. I think you are getting more relaxed, more natural, and there was a wider emotional range in your voice in this video. Ray…Read More
- NancyChen
  2 years, 6 months ago
  
  Thanks, Joel; good food for thought. My goal is to BOTH start building an audience of leads and prospects within my target profile of women and Asian women leaders. It sounds like a good next step for me may be to record a couple of different versions with a range of tones, strong to neutral, and ask my current and past clients for their…Read More
  - JoelElfman
    2 years, 6 months ago
    
    Glad to help!
Shannon
2 years, 6 months ago

Hey Nancy! What feedback are you looking for specifically? Can you ask a couple of questions to guide us as we watch? That will be super helpful.

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