KathyTarbell

KathyTarbell

• 3 months, 3 weeks ago

Any feed back would be great- is it compelling? CTA in line with the content? More or Less “story”?
Email # 2
Subject line: She stood in the storm
And when the wind did not blow her away she adjusted her sails

Gosh let me tell you when I picked up a camera again after not touching one for 20 years was it different! No film, lots of…Read More

5 Comments
- Annette Presley
  3 months, 3 weeks ago
  
  You have a lot of beautiful pieces in here, but it feels disjointed and the CTA came as a bit of a shock. I just didn’t see it heading there.
  
  If a retreat is what you are offering, I would use the “she stood in the storm” story for something else and create a story around “you are the definition of beauty.” What does that mean and look like and…Read More
  - KathyTarbell
    3 months, 3 weeks ago
    
    Thank you!
- Shannon
  3 months, 3 weeks ago
  
  @annettepresleyhotmail-com great job on the input around making the opening lines – which I LOVE – match the offer, which is the retreat. @kathymthoodphotography-com there seems to be a diconnect here. Maybe a tie in to how a retreat can help you expand your sails? reset after internal storms?
  - KathyTarbell
    3 months, 3 weeks ago
    
    Thank you ladies! I will work on it some more 🙂
- Dan Lewis
  3 months, 2 weeks ago
  
  I agree it feels kind of disjointed. You have the sentence, “Work that revolves around, empowering, uplifting, encouraging, getting curious, learning and showing each and every woman that “You are the definition of Beauty”.” Perhaps focusing on one of these things could provide a theme that ties the story to the call to action?
KathyTarbell

• 4 months ago

HI All- I am so excited to be a part of the group. I found that peer reviews, suggestions and input can be priceless.
Here is what I have come up with after listening to last weeks lesson and being a part of today’s.

Please comment on my email tag line is it compelling you to open the email?
Does the story resonate and have impact?
Is my…Read More

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6 Comments
- Jaini Shah
  4 months ago
  
  Really like the subject line, often we shy away from pain. And the story is wonderful. The line that the photo shoot was her reset point really resonated with me. For the first line of the email, perhaps look at how to make the first sentence more about the emotion than the fact that you had a meeting. Shooting in the dark but something like I was…Read More
  - KathyTarbell
    3 months, 3 weeks ago
    
    thanks!
- AmyHager
  3 months, 4 weeks ago
  
  Can you tie this back to the story? These questions are all very vague (but I do want to say… a good start) I know you can bring this together.
  What would you want your photo shoot to include? Is there a theme you like? An outfit that is the bomb? A fantasy look that you want to explore? Reply to this email and share with me. I love to hear and…Read More
  - KathyTarbell
    3 months, 3 weeks ago
    
    Thank you! Will work on it some more 🙂
- Blair Hope
  3 months, 3 weeks ago
  
  Your subject line would get me to open your email!
  - KathyTarbell
    3 months, 3 weeks ago
    
    Thanks!

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