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    Shannon

    2 years, 7 months ago

    Here are the notes from today! Great job with MYTH/FACT content!

    Busting Industry Myths
    It’s time to to bust industry myths with FACTS that speak truth about how you help your clients get results.

    (Thought Reversal Content)

    Step 1: What is your direct offer? We want you to be selling NOW!
    **Note – “selling” here can mean different things: selling a service, selling who you are as a person, selling people a new idea/way of being or thinking, suite of freebies (WS, Optin, Strategy Call)
    SELL:

    Step 2: Pick a common MYTH people believe related to your coaching/offer/service.
    Seed Ideas: What things do you keep telling people to let go of: outdated beliefs, things they have been told my others, things they keep doing that keeps them stuck.

    Step 3: Outline your content.
    Say what is. Share the MYTH.
    Give three FACTS that reverse the thought and show that the myth is a misbelief. Stand in your brilliance and TRUTH.

    Step 4: CTA

    Reference Examples:
    On taking time away in biz: https://www.facebook.com/maryshannon.hernandez/posts/10228099498694737
    On using ads to get clients: https://www.facebook.com/maryshannon.hernandez/posts/10228087893724620

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Business Growth Strategist + Joy Advocate

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