• **REVISED**

    YOUR PATH TO MASTERY

    1. Discover
    Review your goals and dreams with us to choose the lesson length and type that best suits you.

    2. Learn
    Explore your chosen instrument in lessons with a master teacher.

    3. Play
    Enjoy self-expression and your growing music mastery.
    *****************
    Comments welcome! Thanks, guys.

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    3 Comments
    • You haven’t used the word “experts” before – that I recall. Don’t you usually call them all teachers? I also feel like Learn is better for #2. Maybe #1 is Discover or Explore.

      • Well, right now it’s just me doing the sales calls. It will never be the teachers. I hope to eventually train someone else to help with the sales. So. “DISCOVER Review your goals and dreams with us to choose… ” Does that work? These 3 steps feel wordy/clunky to me. Maybe break up the sentences? Do you agree?

    • Great material!
      1- if you teach children, then I think the end of the sentence is “…that best suits you or your child”
      2- sounds very analytical & boring, I would consider making it more conversation
      3- I don’t believe you need to improve skills to enjoy self-expression, so you might be better off w/ “Enjoy self-expression and increase your mus…Read More

  • Hi Everyone,

    I wrote this article inspired by a throw-away remark a friend made. I’m not sure this is the best title, but it makes me laugh every time I say it. I thought I would post the article and see what people thought. All comments are welcome.

    “How’s Your Wabi-Sabi?”

    In Japan, wabi-sabi is the philosophy of embracing that which i…Read More

    2 Comments
    • What format from the club are you following here? I want to make sure I am reviewing it with the right lens. Thanks!

      • Hi Amy, I didn’t have a frame when I wrote it. It was just a fun piece to put to paper. Overnight, it came to be that perhaps I can put my 3-step process before the CTA. I haven’t seen the replay yet, so I’m not sure if that would fit what was shared on Tuesday. Another way to go is to make a simple Direct Offer. Still trying to figure out, if I…Read More

  • Here is the 2nd draft. Hopefully, it fits in-line with what Shannon was suggesting.

    How Do You Change a Successful Habit?

    I was working w/ a long-time, 40-something client the other day. Let’s call him Sam. He has created an amazing start-up and works 2-3X harder than anyone I know. Looking over his To-Do List makes me tired.

    And yet, t…Read More

  • Anyone want to pod/collab this week? Amy helped me write up a good section of a Winning Workshop before she left. And I just realized I don’t have a landing page for it. We did a great job helping Ann on Saturday creating a landing page. Modeling it after one of Shannon’s. I’d like to do the same. I’ve got some other projects to do, but I think…Read More

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  • Here is a rough draft of an article I’m writing. The language needs tightening up for sure. But I was committed to getting it up on the wall today. All suggestions are welcome. I’m thinking of putting it up on LinkedIn and shooting a short video talking about it.

    How Do You Change a Successful Habit?

    I was working w/ a long-time,…Read More

    3 Comments
    • Hi Joel! I like the story direction of this! I think you could definitely position your expertise by expanding out on “the work” you did with your client. What was it? Why did you choose that particular modality? What is the maintenance work as the client continues on this journey?

      • Thanks Shannon. I’m glad you like the direction. This one was a fun one to write, and hopefully to shoot the video for. I’m still working on how much to share or not about technique & modality, and your guidance is always much appreciated.

        • I was just in a networking call, and when I was asked about what’s my ask, what kind of people I wanted to meet, I used a story about this client to say I wanted to meet more people like this, who are finding their successful strategy is hitting some limitations and are looking to create some change.

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