• I’m a visual learner. I had trouble wrapping my head around the list(s) of ideal client characteristics. So I made a body map that let me SEE how it all fit together. On the map I did 3 things: demographics (shared here), starting pains, outcomes & benefits. Perhaps it will help someone else.

    Ideal Client Body…Read More

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    2 Comments
    • Very cool idea! Might have to download or screenshoot it, to get a better sense of it. The type is a bit small for me, even on a decent sized screen.

    • So happy you found a way for this to work with your brain. That picture gave me anxiety, personally! But then again, visual is something I continue to work on. 🙂

  • If anyone wants to brainstorm Bold Qualifiers, I just had a project I was supposed to help someone w/ this afternoon cancel. So I can leave some time open to chat.

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  • 1st draft for Bold Qualifiers. Are my Qualifiers too crowded, should I split them up?

    Do you Want:
    -More Joy, tired of a blah, blah life
    -to Feel Confident, fed up w/ stress, anxiety, low self-esteem
    -to Enjoy More Success in Your Personal or Professional Life, change beliefs or habits that have been standing in your way

    Come join my…Read More

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    • Hi Joel, I am curious about how the approach and content of the process you use with clients might affect your Bold Q’s: hypnosis, coaching, plus other tools,etc? How might YOUR ideal client differ from, say, a generic life-coaching client? If you were to add one qualifier for YOU, to filter IN only those prospects who might go for YOUR Sig…Read More

      • Hi Nancy, Thanks for the input. It could be interesting to compare some of these supposedly new techniques to hypnosis/NLP. There are lots of different versions of coaching & meditation. Some coaching programs help keep a person on task, but don’t help manage their mind. And there are wondrous coaches, who have wide skill sets or are brilliant at…Read More

  • Good Morning Everyone! I am trying this video thing out (I am live/ In person) I am trying to play around with equipment and lighting.

    I’ve put a few qualifiers into the video. Any and all feedback welcome😊

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    3 Comments
    • Hi Tanya, love your down-to-earth and friendly “let’s talk” energy. Your BQ section sounds good; but it kind of fades away from being punchy — last 2 bullets make it too long? and the section seems to fade into a “what we can do for you” — clearer separation between the two might be more effective. Good CTA; but “bankrupt” sounds…Read More

    • I felt like I was getting lost in the suppose to”s. Would you consider giving common things and a taste of the how to get back on track?

  • Comments are Welcome!

    BOLD QUALIFIERS: IDEAL Asian Woman Leader CLIENT

    For Asian Women Only:
    Make Some NOISE with Your True VOICE!
    How to Build Influence and Impact at Work

    A Transformative Virtual Group Experience – in 5 Days

    EXPECT TO:

    1. Call Out and CRUSH your Worst Saboteur
    2. Get CLEAR about What you are Not Voicing that…Read More

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    • Hi Nancy, This is really good for almost any coach. You have a target audience, and you only call out Asian issues in #2, and only very generically. I would go for more specific emotional impact. You’ve experienced hitting some vision of the bamboo ceiling at least once (or more than once), you were told to be quiet, when you knew you shouldn’t,…Read More

      • Really good input, Joel, thanks! I’m taking away: target their pain a bit more specifically, pointedly; integrate the content of the points so they align and refer/confirm each other. And lastly, the Club idea — I’ve been thinking invite into the club after they’ve had a few initial touches first, yes? Perhaps the free talk, then enroll into my…Read More

        • Glad I could help. Sounds like you’ve got some nice pieces to work on. I think you can phrase it so K-A LFC is aspirational, and not immediate. If you want your ideal client to be in the club, then maybe you want to give them something to move toward. Look at how other folks do it. I’m sure there is better phrasing, abut something like. “Do the…Read More

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