Stephanie Steyer

AmyHager

• 1 year, 1 month ago

Can’t wait to see your questions that we worked on together. Share them here and be ready to brainstorm on Wednesday. ❤️

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JoelElfman

• 1 year, 2 months ago

Revised 01 (parts in Square Brackets [] are for the video & won’t be in the text version) Stop “Shoulding” on Yourself

Do you have a bunch of shoulds or shouldn’ts you keep telling yourself? Something you want to do differently, but haven’t managed to change so far.
– I should exercise, I should lose weight, I should stop smoking, I should…Read More

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3 Comments
- AmyHager
  1 year, 2 months ago
  
  This is really good! Get it out into the world – we all need to hear this!
- Dan Lewis
  1 year, 2 months ago
  
  Love it, Joel. Really straightforward and clear.
- JoelElfman
  1 year, 2 months ago
  
  Thanks AmyH & Dan!
JoelElfman

• 1 year, 2 months ago

Hi everyone,

I would love some commentary. I’ve tried to simplify as much as possible, but it is still running a bit longer than I would like.

Stop “Shoulding” on Yourself

Do you have a bunch of shoulds or shouldn’ts you keep telling yourself? Something you want to do differently, but haven’t managed to change so far. I should exercise,…Read More

2 Comments
- KerriKender
  1 year, 2 months ago
  
  I like the title “Stop Shoulding on Yourself!” It definitely draws me in…maybe a play on words? We’ve all been there “I should exercise, stop smoking, etc, so I feel this hook helps to keep me engaged. For the three tips, maybe an example of what this sounds like for 1)…..For two, I see you give the example about the client and her son, but…Read More
  - JoelElfman
    1 year, 2 months ago
    
    Thanks Keri for your feedback – the revised version is a little tighter, and the example for #2 is for the video version. I will record and the decide whether or not to cut it out. Thanks again!
SaraFins

• 1 year, 2 months ago

H! Here is my first stab at a value content email. I did not use the 3 related tips format. Not sure if that is a must, but I felt it flowed better this week. Feedback appreciated!

Email subject line: Why focusing on your revenue could actually be hurting your business

and what to do instead

Hi TEST,

When it comes to keeping track…Read More

6 Comments
- DanielaBorgialli
  1 year, 2 months ago
  
  I like this Sara. (Being a person who feels like Charlie Brown in class with the blah blah teacher -the minute people talk money/revenue / profit… huh?) I feel that I might like it shortened – you say “focus on profitability” – and my mind wants to know right away what that is and then vs what revenue is…. and then a tie in and your CTA….…Read More
  - SaraFins
    1 year, 2 months ago
    
    Thank you for the input and your honesty!
- Blair Hope
  1 year, 2 months ago
  
  I love this! I had a question about the difference between revenue and profitability, and then you answered it. You asked questions and shared tips without making me feel like I was doing something wrong, and when I realized I don’t do this – you offered a solution and hope!
  - SaraFins
    1 year, 2 months ago
    
    Thank you so much, Blair! I’m glad it felt clear and helped you in some way.
- JoelElfman
  1 year, 2 months ago
  
  Hi Sara, I felt there was too much explanation. I think most people understand some of the things you were explaining. So I cropped considerably. If you want to keep more of the explanations, I would tighten it up.
  Technically, most of what is written is about making money & profit which could apply to marketing, sales, or other arenas.
  Maybe…Read More
  - SaraFins
    1 year, 2 months ago
    
    Thanks for the thoughtful input, Joel!
JoelElfman

• 1 year, 3 months ago

Here is video,

& attached text for SM below.
Again, my eyes are all over the place, too many Ums, and a bit too much laughter, but tons of fun to shoot these Behind the Scenes posts.
All comments are welcome on video or on the short accompanying…Read More

2 Comments
- AmyHager
  1 year, 3 months ago
  
  I think as you get more comfortable, it will be smoother. But, I also think this is starting to feel more like you! Keep recording the videos.
  - JoelElfman
    1 year, 3 months ago
    
    Thanks, Amy!
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