• Hi everyone! It’s Jordyn, client care assistant with The Content Personality® Club. We’re having a little tech issue getting the video recording from last week’s call on September 20th. Until we have it fixed up, please see the call recording for September’s Convert session here:

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  • Case Study

    Badass of the Month – Ariana Klitzner

    Ariana’s an independent business consultant working with digital health companies, foundations, and nonprofits – and a genuine badass. She specializes in driving specific operational or strategic projects for growing organizations who don’t yet have the staffing to get ahead of the game.…Read More

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    • I added a call to action (Schedule a consultation with a calendar link) and posted this case study to Linked In (tagging the client) yesterday. It’s performed very well on Linked In (over 1500 impressions in 24 hours and 35 likes). I attribute a lot of this to the client’s robust network. I also PMed the posting to a number of acquaintances,…Read More

    • I saw this post. The only suggestion I had was why didn’t you tag your client in the post? (I only saw it on FB, maybe you did on LinkedIN)
      This is very well written. Good work.
      Those who liked – have you met them? Do you need to meet them?
      Sometimes I will go to the comment when someone likes and ask them a question to get them to engage if I…Read More

      • Thanks for your feedback, Amy. Ariana and I aren’t connected on Facebook. But we are on Linked In, and I tagged. She’s got a very robust network! Over 3,200 impressions, 60 likes, and 20 comments. I engaged all the comments and scanned all the likes looking for people I should connect with. Ariana reposted the post with her own preface, and tagged…Read More

  • Here is video,

    & attached text for SM below.
    Again, my eyes are all over the place, too many Ums, and a bit too much laughter, but tons of fun to shoot these Behind the Scenes posts.
    All comments are welcome on video or on the short accompanying…Read More

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  • Here is a new video,

    & attached text for SM below for a new Behind the Scenes post.
    My eyes are all over the place, too many Ums, and a bit too much laughter, but it was a fun piece to shoot.
    All comments are welcome on video or on the short accompanying…Read More

    2 Comments
    • I almost feel you like you could go into a story of how you surprised yourself when you figured out you were protecting yourself. I really have no idea how I would answer your question or if this have ever happened to me. If I didn’t watch your video, I am clueless. So, maybe give a little more in the post.

      • Thanks, Amy, I will work on it. Hope you are enjoying yourself in the wilds of Wyoming. 🙂

  • FLAP YOUR WINGS reboot:
    They never expected THIS to hatch out of their egg!
    “If an egg is in your nest, you sit on it and keep it warm. It doesn’t matter whose egg it is.” That’s one of the many lines that brought tears to my eyes.

    Jeff brought home a copy of P.D. Eastman’s Flap Your Wings from a garage sale when Cole was little. I was excited b…Read More

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    • Ruth this is awesome!

      A couple of small things come to mind

      1- referencing the author – I would add a tiny more explanation – “”I was excited because I knew Eastman’s books, Are You…”

      2- layout – I might consider putting the NOT – on the same line as Fiddlesticks
      – and bolding “What would make it IMPOSSIBLE…” (I love this question)…Read More

      • Still thinking of an appropriate question/suggestion. I love the idea of a question, but I also think the aiming and practicing themes are apt. Integrity, loyalty, and non-judgment take a back seat (albeit leaning forward and sometimes tuning the radio) to those we actively teach. Not directly addressing the audience also seems more comfortable…Read More

  • Here is a draft video, it hasn’t gone out yet, unless someone stumbles across it on YouTube,

    My Content Personality is Live/In-person. The script is below, it roughly follows the video.

    I have not designed the mentioned workshop yet, I thought using this Behind the Scenes video might be an interesting way to…Read More

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    • This is the best video I’ve seen from you, Joel! It’s warm and conversational. It’s just a tad disconcerting that you seem to be looking at my belly button most of the time instead of in my eyes. What if you dressed up the camera lens with a wig above and bowtie beneath? And hid your image (if that’s what you’re talking to)? You made good contact…Read More

    • THIS VIDEO is fantastic Joel! so smoothe and the messaging is fantastic. YAY. Like Ruth said, with time, you’ll be looking at us in our eyes. Keep it up!

      • Thanks Ruth! I was trying to keep my eyes up, but I guess I started looking at my image again. The idea of putting a wig around the camera is hysterical. I was looking at cameras or a stand for my phone. I wasn’t quite seeing what I wanted. I guess I will look again. Thanks, again for your wonderful encouragement.

      • Hi Shannon, Thanks for your wonderful words. This one was fun, and thinking of a way to tie back to both my mailing list & testing the concept of this class w/ a waiting list was super cool! I don’t think I would have imagined that without the constant inspiration from you, Amy & the group. I’m still thinking of recording this one more time, any…Read More

  • Ok – so i tried to upload my attempt at this month’s messaging here and that didn’t work so i just went for it… – not sure what my block to this task is but here’s my attempt…
    https://www.instagram.com/reel/CxS8Xogrmh9/?utm_source=ig_web_copy_link&igshid=MzRlODBiNWFlZA==

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    • I LOVE knowing this about you – swimming and tango and the stamina that’s needed. Well done – gives me a DIFFERENT glimpse into your world. <3

  • This was my attempt at bridging something I do often (cook) and my business. Great session this week, I look forward to seeing more of your content being shared, email, posted, published… whatever. Get it out there ❤️

    https://www.facebook.com/amy.hager.58/posts/pfbid0NNeTXGHThMREdBrggYwx17gpRLXvUPcptaoTYam9udj3f8PaMbDJiYMKkP1gUgiil

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  • Sometimes, I swear, I can follow recipes exactly the way they’re written.

    But they rarely turn out as well as when I take a few liberties. Know what I mean?
    The vegetables cut in your family’s preferred shapes.
    The sugar and salt adjusted to your tastes.

    Even adding the ingredients in the order you’re most comfortable with (liquids first vs. d…Read More

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    • Hey Ruth – I love this storytelling and anology – but where is the tie in back to you, your biz, the lesson with music, etc? I feel like this ends kinda abruptly – I’m a little lost. Can you patch the holes?

      • Working on it! I know what it is, but this sounds so little like me I kinda abandoned it. Trying a different tone that feels less like every email salesperson I’ve ever encountered. Stay tuned!

    • I love this! and yes – what Shannon said!!! 🙂

  • Here’s the Mr. Twinkletoes episode of my podcast, which I mentioned on the call this past week: https://kite.link/CPT65

    It’s one of my Creative Pep Talks, which I put out every other week on the podcast. They’re short, off-the-cuff, unedited episodes about a single creative tool or tip. I’ve been doing them for about two and a half years now.

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