I like this Sara. (Being a person who feels like Charlie Brown in class with the blah blah teacher -the minute people talk money/revenue / profit… huh?) I feel that I might like it shortened – you say “focus on profitability” – and my mind wants to know right away what that is and then vs what revenue is…. and then a tie in and your CTA….…Read More

I love this! I had a question about the difference between revenue and profitability, and then you answered it. You asked questions and shared tips without making me feel like I was doing something wrong, and when I realized I don’t do this – you offered a solution and hope!

Hi Sara, I felt there was too much explanation. I think most people understand some of the things you were explaining. So I cropped considerably. If you want to keep more of the explanations, I would tighten it up.
Technically, most of what is written is about making money & profit which could apply to marketing, sales, or other arenas.
Maybe…Read More

i see… seems too easy!!! 🙂

@amymshannonhernandez-com I was SO impressed when I saw this post in my feed a couple days ago. You bridged it SO well.

Well done! Neither of your CTAs bothered me. I would have preferred the first one (Want to hear more about that?…) in parentheses, but it works as is. I bet others will have tips about how to smooth those transitions, but to me they worked well.

Thanks for sharing your love of travel, Sara. I love to travel too! May I make two suggestions?
Get specific and sensory. It’s the little details that spark engagement and presence you. Today I’m thinking back to a trip to Venice we made on our honeymoon. I remember the heat and the orange glow of the molten glass in the glass-blowing workshop on…Read More

I see how you feel you have dumped all the engagement at the end. What if you sprinkle it throughout and bold it so people see it.
Title: How can getting your finances organized free you from FOMO?

I’m not sure if you know this about me, but I love to travel. I do it any chance that I get. From a weekend spa getaway to a trip to a new city – I’m…Read More

Where in Europe was your child born? (think smaller when it comes to messaging to create a stronger connection)
I’m a big sci-fi and fantasy nerd, and my ultimate love is —character or movie or something deeper

love all of these. I like how relatable your reasons for working with you are.

Love the facts. Great simple, clear reasons. I was definitely curious about where in Europe she was born. I am a huge sci-fi/fantasy reader so we will have to chat at some point.