• Hooks
    Van Gogh’s Electrified Face Stopped Me Cold
    Has a work of art ever stopped you dead in your tracks?
    Have you ever been surprised by joy?
    Ever been blind-sided by a work of art?
    Ever been mugged by a painting?
    Vincent Van Gogh mugged me in broad daylight.
    Dare to be vivid.

    Van Gogh’s Electrified Face
    The first painting of the Van Gogh…Read More

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    • Looking for feedback. Does the feeling come across? Too long?

    • @danbadassity-com – these are my two favorite hooks – way to brainstorm MANY and get the ideas flowing: Ever been mugged by a painting?
      Vincent Van Gogh mugged me in broad daylight.

    • @danbadassity-com – as far as the content goes, I loved the entire thing – minus the 2nd paragraph- I actually got lost there, and probably would have not kept reading. But if you take that out, I think it still flows very well and gets the point across. I also wan tot share that there is a way to transiton to the CTA that will really tie it all…Read More

        • Posted this revision on LinkedIn today:

          Ever been mugged by a work of art?

          A couple of weeks ago I went to Chicago’s Art Institute to take in a Van Gogh exhibition. The first painting, a self-portrait, stopped me cold and just wouldn’t let me pass.

          Van Gogh’s face was charged, vibrating, buzzing with luminous energy. Each whisker of his…Read More

  • First draft of Bold Qualifiers. I’m a personal branding photographer and consultant, and this is for my base package.

    First Impression Personal Branding and Signature Images Package (still revising the name)

    Are you a coach, consultant or other transformational leader committed to growing your online authority and emotional connection with your…Read More

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    • I like it! I think it’s very clear who you are talking to.

    • Are you a coach, consultant or transformational leader committed to growing your online authority?

      Do you desire to connect more deeply with your ideal clients?

      Are you committed to being boldly visible in service of sharing your gifts with your right-fit clients?

      Are you ready to get vulnerable and playful so you can claim your most unique,…Read More

      • Love it, Shannon. I can always use an editor to trim the fat!
        I stole “joyful” from you! (“Good poets borrow. Great poets steal.” TX Eliot(
        I think you tagged a different Dan.

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    Nancy Norbeck changed their profile picture

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  • I am terrified of rattlesnakes! So there I was, hiking in the bone-dry Texas canyon, keeping my eyes glued to the ground. All of a sudden, something caught my attention behind the bush up ahead. My heart stopped as I spotted an enormous bison blocking my path. A pissed-off bison, mind you… and it came charging at me! I quickly darted behind…Read More

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    • My main question after this prompt, even being familiar with your story, is “What does a bison have to do with burnout?” Is that what you’re looking for, or did you want to provoke a more substantive burnout-related discussion?

    • I like this question as it is written: How a charging bison gave me a crash course on burnout.

      I see where Ruth is coming from that is might be more thought provoking. I think you should experiment with this one and see what happens.

    • You have probably experimented by now… but what it tells me is that if a charging bison can teach you about burnout, I know I can ask you absolutely anything !

    • It is an amazing concept.
      I would possibly open slightly differently.
      “There I was hiking in the bone-dry Texas canyon, keeping my eyes glued to the ground for rattlesnakes. Frankly, I am terrified of rattlesnakes! All of sudden….”
      While I love the line “what a bison taught me about burnout”, I get that a charging bison can teach you about str…Read More

  • The Turning Point for me was watching my mother slowly die of a terrible desease call dementia (May is still hard for me) and now my husband with cancer and lewy body dementia and the doctors fix? Take this drug or that drug.
    I am an educator and research for me is a key to learning! I dove into Healthy living and decided the next step was Healthy…Read More

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    • Great first draft. Do you feel you are emotionally ready to dive deeper to tell more of this story? There needs to be the “snake” or “roller coaster” to get that soul-level connection with people.

    • Powerful and moving situation! The story seems fragmented. If you’re not ready to dive deeper into the first paragraph, you can build on your story with Shannon’s steps and turning points. Being able to weave in “everyone needs a doctor” and “be their own advocate” to connect to the set-up is a bonus. If you’re like me, you have the experience but…Read More

    • I look forward to hearing more about your decision to become a full on health coach. did anyone try to “stop” you ? did you have an internal struggle with your decision?

      • Hi Daniela, No one has tried to stop me. The decision was very strong without a struggle. after watching my mother lose all aspect of her life with dementia, it killed me. Now watching the same thing happen to my husband is even worse. Dementia, cancer, liver disease – you name it! We can all learn how to better our health and lifestyles. I do…Read More

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