• Hi All,

    In February I want to focus on my new 1:1 program – it is built on various modalities I use and I feel will be more robust than what people buy most of the time : a Pack of 3 sessions.
    Could you have a look at the landing page (I went back to the content lesson on Landing pages) and tell me :
    Is it small enough when I talk about…Read More

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  • #2 in a value messaging sequence I’m posting on Linked In. What I’m really trying to get across is the difference between a photo that evokes a sense of emotional connection and one that doesn’t. I want readers to feel, yeah, I want emotional connection in my photos!

    Seven jobs your personal brand images should be doing for you –

    #2 -…Read More

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  • Okay, I’ve created a proof of concept for my monthly “newsletter”. I’m open to any and all feedback – particularly on how I’m framing the intent in the introductory section. This issue is a little fat, to give a sense of the kind of articles I’m imagining. Let me know what you think! Any kinds of content you’d like to…Read More

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    • @danlewis, Wow!! I love this!! I love how you share with the reader glimpses into your expertise- contrast, choosing stone to reflect being solid and grounded; the softening of the tangled vines. Love the topics too.

    • This is really good. Next level feed back here-
      Client Story:
      Executive Coach Roxanne Hori

      NO ONE CARES about a Client Story. You have to give me an attactive headline to get people to read your client stories. What woud you stay to stop my scroll?

      • People skim. Use bold and different size text so I see what you NEED me to see.

        • There are no clicks. You are going to have no list to follow up with. Tease your articles and have them click to read more.

          • Thanks for the feedback, Amy! I’m unclear on the last point. You’re saying the email should just have teaser copy with a link to read the full article on my website?

  • Hey folks! I have been working on a Value Messaging Post, and I would love your thoughts on it. Thank you in advance!

    Selling: the Business Podcast Accelerator sample call ROI Clinic

    Topic of that call: Using Your Podcast to educate + nurture new leads, Case Studies + Hotseats for attendee podcast optimization.

    Destination: This will go…Read More

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    • @megandougherty I love the simplicity and efficiency of this post. It gets straight to the point and provides immediate value.

      I wonder if you could simply this line, “There are a few different ways you can position a podcast on your website and in your sales process to increase your know like and trust factor, shorten sales cycles, and let…Read More

    • How can we make it more about them – less about you in the last line?
      “we’re going to be looking a”
      “You will have a chance to see how other businesses have suscessfully impliemnted these three tips to their prodcasts to close more sales.”

  • There are TWO bonus Wednesdays in January where we won’t be meeting. What can you focus on between now and then?
    1. Watch and create the messaging from a past video that you have been eyeing
    2. Use the “Connect” section of the Playbook (under Starter Kit) to reflect on your content over the last 4 months. Does it check the boxes, if not – rework…Read More

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  • Content Type: Thought Reversal Post- is this clear and effective? Thank you. 🙏🏼

    Title: The LIMITATIONS of mindset work.

    As a leader, I’m sure you’ve done lots of mindset work over the years. And, it’s likely taken you a distance in your success.

    🔥 However, it is limited.

    Here’s the thing.

    💎 Mindset work uses energy, time, focus…Read More

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    • what do you mean by “And, it’s likely taken you a distance in your success.”?

      • @amyhager “And, it’s likely taken you a distance in your success.”? = mindset work has helped them to achieve some success… but mindset work requires focus, energy and time. Does this make sense? Is there a better way to say this?

    • I am getting lost in this too: It takes a toll on you… and frankly, you have other things requiring your time, attention, and desires to fulfill that you’d like to use your energy for, right?

      Mindset work involves dealing with your thoughts and beliefs. These exist as part of your nervous system, personality and Ego.

      As such, whenever cir…Read More

      • @amyhager Mindset work comes with a cost- time, energy and focus- essentially, when we do mindset work we’re wrestling wiith our thoughts, beliefs and stories.

        Maybe i should just take this section out? Would it make sense without it?

        Bottom line: circumstances are always changing which requires constant mindset work… which takes a toll on…Read More

    • small tweak: 🔥 Navigating changing your mindset while in a leadership role means there’s a lot of activation, which is where stress arises from. You’re constantly working with your mindset- trying to reset your thoughts and untangle from your beliefs.

    • This is SOOOO Clear: 💎 What if you could access a part of you that doesn’t change in response to circumstances? A part that remains unchanged even when your whole world feels turned upside down, giving you access to your deepest wisdom.

      💎 What if you didn’t need to wrestle with your thoughts and beliefs?

      You CAN reconnect with this part of you…Read More

  • Thought Leader Post: 3 Step Process- love your questions, reflections and thoughts! Thank you. 💜
    Title: 3 Steps to shift from hustle to heart as a leader.

    🔥 When you’re in the midst of hustle and something happens that seems to pull the rug out from under your feet, life can feel “out of control”- like you can’t find your footing…Read More

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    • Susan talks about fear and “rocked my world” you talk about hustle and “pulling the rug” – you could tie a little more to the quote. Her last line is SOOOOO good.

  • Value messaging here. Looking to educate my potential clients to raise their standards around their personal brand images. I’m imagining a series of seven posts. I want readers to walk away asking, does my brand image attract attention?

    Seven jobs your personal brand images should be doing for you – #1 Capture Attention

    Coaches,…Read More

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    • Hey Dan. Love this post… had me thinking about my own headshot!! 😂 A couple of things… This line: This guy has something going on I may want to connect with. I’d love to see this changed to “…i want to connect with. This line had me stop wondering if this was part of the post or a commentary for our group… “A note on social media profile…Read More

    • delete: This guy has something going on I may want to connect with.

    • you are cramming too much. Focus on Matt.

      Use this as a brand new post (Or better yet, GO LIVE and talk through this!):
      A note on social media profile pics
      I just did a search for business coaches on Linked In. I get a screen with face after face in the the standard 400 x 400 circle (but actually sized smaller on search results pages.) Most…Read More

    • I was particularly caught by this line: “But is it doing all it could to promote your business and attract right-fit clients?” I never think of photos in this context and my ears perked up a little at the thought – it sounds like some low hanging fruit or value being left on the table.

  • Are you missing a beloved pet who has crossed over?

    It’s heartbreaking when our furbabies leave this earth and we can’t hug them anymore. When our house is too quiet and we miss their antics and their presence.

    Often we have questions and regrets too.

    What if you could still talk to those pets – to know they are happy and at peace, and to…Read More

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    • Blair, your work tugs my heartstrings. Our sweet dog Benji died Dec 26. What a gift your work is. What is this type of content- Thought Leader with Testimonial? I wonder if you broke up your paragraphs a little it would help some parts to standout a little more? I’d love to see this line as a stand alone: “I would love to help you reconnect to…Read More

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