• Sales Qualifier Questions:

    1. Do you have the desire to learn a musical skill (instrument, voice, note reading, songwriting, etc.)?

    2. Do you have the time to travel to and take a music lesson, plus time to practice during the week (approximately daily in one or more sessions for at least the length of the lesson)? If the student is under 10…Read More

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    • My sales calls have an extremely high conversion rate–near 100%. Maybe these questions would be better as reinforcing questions for the sales call? We have some of them on our interest form (pre-call), some of them on the call, and others in an onboarding form. We seem to have patched the leak from the interest form to booking a call, so that’s…Read More

    • I like your questions Ruth (and the high converting rates !!). But I was wondering if you have students who want to take lessons but cannot/ will not make the time to practice daily, but may do it like twice a week. Knowing they ll make less progress obviously, but happy to go at their own pace – I am thinking people like me, in their 40s or 50s,…Read More

      • Yes of course! These questions are a starting place and not exactly screening questions, which is why I am a little shy about using them before the call. However, it is still true that many of my students who only practice 0 – 2 times a week do not progress at all and only build bad habits. It’s actually more joyful to do 5 minutes a day than one…Read More

        • Ruth, use that in the question and I think the practice question can be a stand alone. Do you have time to practice daily? We believe it’s more joyful to do 5 minutes a day than one hour once a week and students who have a daily practice habit tend to progress quicker.

    • It seems like you’re asking people to commit to a lifestyle in order to be successful. I’m curious about things like, what’s going to get in the way of you putting in the necessary practice time? I’m also curious about their vision of success for 3 months, for 6 months, for a year. And I’m also curious about their story – why do they want to learn…Read More

      • Yes, thank you Dan, these are all questions we already use on the sales call and intake sheet. At this stage I wouldn’t want to use them (particularly “what will get in the way?”) as qualifier questions for fear they would scare folks away.

  • Sales Qualifier Questions

    I revised my sales qualifier questions on the Packages page of my website: https://www.badassity.com/packages
    The qualifier questions are in the form of statements in a section entitled Who’s This For? for each of my packages.
    Feedback requested: Are the differentiations of the packages clear? Each successive package…Read More

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    • Very clear to me. One thing that might need to be explained is “on-location session”. This could be read as on your location or on a location of my choice.

    • Hi Dan, I like your packages, and the “who is it for” is very clear. That made me think about mine, as I have these sections on my offers and packages. But, Reality check : I don’t think people read them (if they even reach that place of the offer description page !)
      So I would suggest that you have a form (or maybe it is included in your sales…Read More

    • Remember, people don’t always read a website. I would use better question in your schedule a consultation form. “How can I help” is too generic.

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  • Hey everyone! I just noticed I posted my value messaging post, without introducing myself. So here I am!

    I’m Mariela Cabezas, and I’m the founder of Soul Business Design. I create websites for established coaches, consultants and service providers that help them get more leads and clients – and grow their businesses. I am based in Hamburg,…Read More

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  • Second Post- Revised Offer! Feedback please 🙂

    Want to turn WORRY into PEACE OF MIND?
    If you are concerned about your adolescent’s mental wellness and feeling overwhelmed with how to handle it, this message is FOR YOU.

    Do any of these “I” statements resonate with you?

    – I worry about my child experiencing anxiety, depression
    – I strug…Read More

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    • Run with this as is… you did a good job. I really want to work on this HOOK: Want to turn WORRY into PEACE OF MIND?

      It is very vague. Any ideas of how to make it more powerful for a parent would stop their school and feel like you are talking directly to them in the very first sentence?

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