• I would love some input on this as I could not get on my computer yesterday to post this.
    Thank you.

    November 2022: Outcome/Result

    Here is the key reason you get sick even if you eat the best diet, sleep well and exercise daily to keep yourself healthy.

    You can do all the right things taking care of your physical body but if you do not…Read More

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    • I got a little stuck here but don’t have the right way to organize it: You have thousands of thoughts that go through your head everyday. Did you know most of them are negative? About 80% are negative. Since your body is mostly made up of water and it has been proven that you can program water with your thoughts what do you think happens to our…Read More

      • Thanks Amy. I’m not sure how to change it either!

        • THIS MAKES SENSE: You have thousands of thoughts that go through your head every day. Did you know most of them are negative? About 80% are negative.
          YOU LOST ME HERE: Since your body is mostly made up of water and it has been proven that you can program water with your thoughts what do you think happens to our bodies when 80% of our thoughts are…Read More

  • Here is a key reason you are still feeling anxious and unsettled even though you are taking medication, seeing a therapist or have shifted your thought patterns.

    You are not breathing slowly, diaphragmatically and through your nose.

    Let me explain. If you keep breathing in your chest and faster than your body actually needs, your brain and…Read More

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  • Direct Offer Email:

    Guten Tag, NAME,

    Do you want to become an engaged participant in German conversations? 

    I know how intimidating it is to learn and speak a new language from my own experiences. I did not dare to talk to people when I immigrated to Canada. I was so afraid everyone would think I was stupid because I could not express…Read More

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  • @abbyabacussolutionsfinancialcoaching-com @aimzdeehotmail-com (I hope I’ve found my right Zoom mates from the May sessions)

    I’m looking for feedback on my Myth Buster copy … Would you mind giving me your thoughts? This is my latest version.

    MYTH: I need huge time blocks and to write every single day to write a book.

    FACT –…Read More

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    • I really like the flow of everything but the first FACT – it seems a little clunky to me, not smooth. Would it be smoother if you remove the “but” connector and just used a semicolon?

    • Hi Ally, really great stuff in here. Shannon & Amy often talk about focusing on one idea. So, I would be curious if they would see needing “huge blocks of time” & “writing every day” are 2 concepts or 1. Also, “block” has multiple meanings. And could be fun to play with some of it’s meanings at the end, as in you “Writers’ “Block Party” vs.…Read More

    • Based on previous comments above, switch “blocks” & “chunks”. I would consider using more emotionally charged words & metaphors. Here is a potential example for Fact 1: FACT — Large chunks of time are stressful and hard to prioritize but smaller blocks are much easier to put in your day and stick to.
      Think about the number of tasks you have to a…Read More

    • Please forgive for this. I’m not sure if your last 2 Facts are potentially wandering from fact to opinion. I would advocate for making sure your facts are inarguable.
      Fact 2 – I would consider adding something about, if you have a regular job or a host of responsibilities, then …. is exhausting.
      Might also help you define your audience to…Read More

      • I felt that line was getting a little wobbly (fact v opinion), too, Joel. I think I was seeing ‘Fact’ more as ‘reframe’ and ‘myth’ as the current belief. Maybe I should try changing it so BELIEF and REFRAME to be more accurate?

        • I think Nancy Chen & Karen Joy Fritz make some nice suggestions on how you can reframe the facts (beliefs) you stated. You can ask whether these are technically MythBusters, but regardless, still seems to be a totally useful article.

    • Hi Ally, Good points here leading to your CTA, I think your copy may be even more effective if it were tightened up and punchier. E.g., Myth: I will never finish my book unless I devote huge blocks of time to write EVERY SINGLE DAY. Fact: I have helped dozens of /many clients finish their books on deadline by co-designing a personal writing…Read More

    • I like this! I lke how you compared it to working your muscles. And I like how you recapped the myth at the end.

    • Fact #1, while true, is not helpful to your cause. The fact you want is that a book CAN get done in small chunks.

      Fact #2: Not writing every day doesn’t make you ineffective, it can actually be helpful

      Fact #3: You can complete your book in a way that serves you, your life, and your schedule

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