Community Forum – Content Personality Club

ThiaPierson

• 8 months, 2 weeks ago

Here is my draft:

Have you ever thrown the baby out with the bathwater?

Once an owner came into my HR office and said ‘we need to fire a VP’. As HR there are two things I always insist upon – process and doing the right thing. So of course I said ‘show me the documentation’. He brought back 3 pages of every minor and major grievance…Read More

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2 Comments
- Anthea Mumby
  8 months, 2 weeks ago
  
  Great story! Maybe also tie in that retaining people and retraining can also be better for a business bottom line than throwing the baby out with the bathwater.
- AmyHager
  8 months, 1 week ago
  
  This is such a good story. If you added anything about how much people save to retain VS fire, that could be a quick line OR a whole new thought reversal piece.
Anthea Mumby

• 8 months, 2 weeks ago

Update I have the theme for my newsletter – Ride the Waves with Anthea – and a landing page for signing up. Content ideas are starting to flow. First issue is about my recent travel experience to Costa Rica and tying in how making an ask resulted in a yes.

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DianaLidstone

• 8 months, 2 weeks ago

Here’s my first draft — entitled: The CEO who cleaned toilets

There once was a business owner who thought she was a CEO.

She owned a retail store where she did everything…

from bookkeeping, purchasing, selling, making displays, hiring, firing –She even cleaned the toilets!! She was exhausted trying to do everything herself even tho…Read More

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5 Comments
- Whitney Doherty
  8 months, 2 weeks ago
  
  I think this is mostly there overall – I just want to ask – (because I am learning) is the ‘thought reversal’ clear enough? You USED to be the CEO and then needed to focus on your daughter and to your SURPRISE – the business grew – but WHY & HOW – I “think” needs to be addressed – so people can understand how you can help them.
- AmyHager
  8 months, 2 weeks ago
  
  what is WLPM? I think you need to just say it – work less, profit more because you are diving into another acronym with GROW.
- AmyHager
  8 months, 2 weeks ago
  
  Can you tie this back to toilets? After all, you started your business for freedom, even if you are not the one currently cleaning the toilets like I was! Let’s partner together and build your self-running business engine.
  - Blair Hope
    8 months, 1 week ago
    
    I love Amy’s suggestion!
- Sam Brabender
  8 months, 1 week ago
  
  such an impactful story
Blair Hope

• 8 months, 2 weeks ago

Draft of my first email. I am wondering if I should include photos of an aggressive dog, a cat and a horse, and I would like to find a great closing or ending. Feedback appreciated!…Read More

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3 Comments
- CarrieWulf
  8 months, 2 weeks ago
  
  I like the parallels you draw from kids acting out and our pets acting out. I can feel you passion for help those pet parents. As for your questions about pictures, do you have any before and after pictures? Or a picture of a “helped” pet? I might even include a before and after story of a pet and parent that you helped. That might actually work…Read More
- Shannon
  8 months, 2 weeks ago
  
  Love this copy and it is so relatable to readers (even those of us who don’t have children). It just makes sense. Well done!
- DianaLidstone
  8 months, 2 weeks ago
  
  Hi there – thought I would offer some insights that my sister (a 35+ year veterinarian) used to say about pets & kids….. If the kids walked thru the door and were ill mannered i.e. running all over the place, touching everything — then the pets would act similarly! And of course, vice versa was true — if the kids came into the clinic and were…Read More
CarrieWulf

• 8 months, 2 weeks ago

How my life experience uniquely positions me

Send To: Full List
Subject Line: How Autism Taught Me to Serve You Better (85% on Monster Insights)
Preview Text: Lessons learned from my autism parenting journey

Normal is a setting on my dishwasher; Autism is not.

My daughter was 2 years old when we got the diagnosis of Autism. At that…Read More

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3 Comments
- Blair Hope
  8 months, 2 weeks ago
  
  Your passion and deterination to figure out how to help your daughter definitely translates into your passion for helping your clients, and your interest in getting to know them and their needs so you can best support them too. I loved these lines: I understand your frustration if your programs are all over the…Read More
- Shannon
  8 months, 2 weeks ago
  
  I love this – SO relatable! Great job on the content and drawing the parallels. Well done. I know your subject line scored high, but it’s best to have 3-5 words max in subject and preview lines. Might want to reconsider that?
- DianaLidstone
  8 months, 2 weeks ago
  
  Great!!!
Dan Lewis

• 8 months, 2 weeks ago

How my background makes me different from other photographers.
___________________________

From paralysis to play

I don’t know about you ,but I can be an over-thinker.

Several years ago I took improvisational comedy classes at Second City here in Chicago, the launchpad of such actors as John Belushi, Alan Alda, Steve Carrell, Amy…Read More

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5 Comments
- CarrieWulf
  8 months, 2 weeks ago
  
  Hey Dan! I like this story, and I can see how it ties directly into the work you do now. For me, it feels like the story from the past takes up more of your email than how it relates to what you do now. Is there a way you can shorten the past story and lengthen how it ties into your current process?
- Blair Hope
  8 months, 2 weeks ago
  
  I agree with Carrie’s comment above. I do love how you relate your improv experience to what you do now with photography. It sounds like you do the thinking and set the stage, creating a safe space and a great environment, and all your client has to do is show up and play and be themselves? That sounds SO freeing!…Read More
- Dan Lewis
  8 months, 2 weeks ago
  
  Thanks, Carrie and Blair! I slept on it, and decided the focus of the piece was off. Here’s my rewrite.
  - Dan Lewis
    8 months, 2 weeks ago
    
    Ever get self-conscious in front of the camera?
    
    If you’re a coach, consultant, entrepreneur, or transformational leader you know you need compelling brand photos to presence yourself online. But step in front of the camera and . . . CLUNK. You feel awkward, stiff, self-conscious, adrift. And, yeah, the images often reflect your discomfort.
    
    I…Read More
- ThiaPierson
  8 months, 2 weeks ago
  
  L-O-V-E this
Veronica (Vee) Drake

• 8 months, 3 weeks ago

Hey friends!! Does anyone know if there is a welcoming series template in CPC? Im getting stuck trying to craft mine.. Or if anyone has one they love I’d be thrilled to take a peek. Thanks, all

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1 Comment
- Whitney Doherty
  8 months, 2 weeks ago
  
  You can sign up for things in Joyful Business revolution and then you get a sequence = there are a few and it will give you a sense in how to craft – or sign up for a copywriter you like and see what they do – or someone in a similar field as yourself and see theirs. That’s how I am thinking about it – will be doing myself soon
Whitney Doherty

• 8 months, 3 weeks ago

If anyone new (or old) wants to brainstorm after Content Club – let me know. Sometimes it would be helpful for me to discuss with others AFTER the session to get the ideas down from the lesson. I have to run this week but perhaps we could set something up going forward – if there is interest….

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7 Comments
- Ann Becks
  8 months, 3 weeks ago
  
  Same Whitney! I’m in. It’s hard for me to think of my ideas in a short time.
- Veronica (Vee) Drake
  8 months, 3 weeks ago
  
  Im up for!!!
- Whitney Doherty
  8 months, 2 weeks ago
  
  @annannbecks-co and @vdrake123gmail-com – if you want to meet this week 1-2pm after our class (or even just 1:-1:30pm) – let me know and I can set up a google meet for us. My email is wdnyc2014@gmail.com if easier to connect there
- Blair Hope
  8 months, 2 weeks ago
  
  I’m interested! It takes me time to think this through too sometimes.
  - Whitney Doherty
    8 months, 2 weeks ago
    
    https://calendar.app.google/zFU6Avmd37WVFQgd6 – not sure if you were on the call today but here’s the link
    - Blair Hope
      8 months, 2 weeks ago
      
      Thanks! I can’t stay today but may be able to next time. Thanks for creating this.
- Whitney Doherty
  8 months, 2 weeks ago
  
  Here’s a link for today – https://calendar.app.google/zFU6Avmd37WVFQgd6
Sandra Halling

• 9 months ago

Hi Everyone! I just joined last week and…

My brain:
“Wait… that was last week right? Are you sure? Ooh boy you have lost all sense of time! You should tell them that because TIme Matters.”

Also my brain:
“No, you shouldn’t, because it is Irrelevent. How about stick to the topic of introducing yourself?”

Me, now:
Outing my…Read More

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8 Comments
- ThiaPierson
  8 months, 4 weeks ago
  
  Welcome and congratulations on the YouTube channel!! I am rather new as well, a month in I think.
  - Sandra Halling
    8 months, 2 weeks ago
    
    Yay! Here’s to an awesome year!
- CarrieWulf
  8 months, 3 weeks ago
  
  Welcome! I love that your brain is nero-🌶️! My daughter hears smells too! I’m glad it’s not just her. And now a rabbit hole question…do you see words in color? She swears to me that certain words have a specific shape or color to them. Anyhooo, happy to have you here!
  - Sandra Halling
    8 months, 2 weeks ago
    
    Ooh interesting question. I do, but only when it is auditory I think. If you say purple, my mental screen sees a color akin to the background here on the wall. I think I picture the letters in the color too.
    
    Purple is amphorous. I think it is why its so appealing to women in midlife – we’re tired of boxes.
    
    Red is square. Blue is triangluar.…Read More
- Veronica (Vee) Drake
  8 months, 3 weeks ago
  
  welcome! Great to meet another VIDEO personality!
  - Sandra Halling
    8 months, 2 weeks ago
    
    oooh – hello!
- Ann Becks
  8 months, 3 weeks ago
  
  Welcome Sandra! Love the “raw and real”intro!! 😁
  - Sandra Halling
    8 months, 2 weeks ago
    
    Thank you! I figure of all the spaces I don’t need to edit myself here!
MariaHernandez is feeling Excited

• 9 months ago

Hi y’all! I’m really excited to chat with y’all during today’s Email Marketing Tech Q&A session! It’s great to take part in the club as a participant and presenter, and I’m so happy to share space with you!

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6 Comments
- ThiaPierson
  9 months ago
  
  Hi Maria, So sorry I missed your session this morning (my time). My new stove was delivered 2 hours early, right at the time of your session.
  I have a question on CRM’s. I am on Mighty Networks, and they integrate with ConvertKit, otherwise I have to export my list to manage it. Do you have experience with ConvertKit? Is it a good way to…Read More
  - MariaHernandez
    8 months, 1 week ago
    
    Heyyyy I’m so sorry I missed a bunch of messages from this place! ConvertKit is great, imho. GoDaddy and WordPress are vastly different. GoDaddy is a domain name broker AND an economy web host, meaning – their initial business was for getting domain names, but they later started selling basic web hosting. WordPress is a CMS, a content management…Read More
- Ann Becks
  8 months, 3 weeks ago
  
  @mariaaskmaria-tech I’m so sorry I missed this Maria!! I’m looking forward to the next one!
  - MariaHernandez
    8 months, 1 week ago
    
    no worries! it’s almost time for the next session! 🙂 (time maybe moves a lil fast? haha)
- Veronica (Vee) Drake
  8 months, 3 weeks ago
  
  Hey there! Just stoppin by to share the love
  - MariaHernandez
    8 months, 1 week ago
    
    thank you! have some love right back at ya!
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